Recent studies show Kanye West's popularity
among his core audience has plummeted by
66% since he started dating his baby mama,
Kim K.
From The National Enquirer
Kanye West's popularity on the
downslide after getting horizontal with
Kim K - industry analysis. In less than
two years, the 19-time Grammy-award
winner’s likability has nosedived by a
whopping 66 percent, according to the
influential Q scores, a closely watched
measure of recognition and popularity
that marketers use to evaluate
celebrities’ appeal.
Before West began dating the 33-year-
old Kardashian star in April 2012, his
score was high — a 17 among women
aged 18-49.What’s more, the 36-year-
old father-of-one was rated even more
lofty — a score of 19 — among men
18-34 dating as far back as February
2011.
But shockingly, West’s popularity has
plummeted to a mere 3 among women
18-49, the latest results from September
reveal. He’s hemorrhaged popularity
among his core fan base of men too, but
not as significantly as women: West’s
most recent Q Score among the 18-34
male demographic was a lowly 13.
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Tuesday, 12 November 2013
Kanye West's popularity plummets because of Kim K - study
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